Newsletter February 2022
Dear Reader,
Kicking off February with 5 new entrants in India’s unicorn list, D2C & D2C fulfilment takes centre stage once again! Union Budget 2022-23 unlocked opportunities for the next phase of growth through policies favouring the development of technology infrastructure, paving way for further strengthening the digital ecosystem and enhanced last-mile experiences.
Businesses ventured into emerging technologies and concepts like Live Commerce,
Q-commerce and Gig Economy. Industry reports are forecasting Q-commerce to grow 10-15 times in size, reaching USD 5 Bn in valuation by 2025 as Indian start-ups like Blinkit, Zepto, Swiggy reinforce investments!
Emerging technologies are setting the scene for this year’s D2C landscape as more potential avenues to grow & scale businesses come to light. As we progress into 2022, the D2C sector continues its leap towards USD 100 Bn valuation in the next few years to come.
GH Insights
  In the ever-changing technology landscape, should you build your
tech or buy the capabilities of
existing platforms?
Business owners struggle with the dilemma of ongoing Tech costs throughout. Are you overspending or under-spending on your tech?  
CLient additions
Featured Stories
D2C brands need to track buying behaviour, harness data and optimise CX: GH Report
Read more
How the growth of D2C brands is boosting
eCommerce ad spends in India
Read more
YourStory's TechSparks 2021 Tech50 A list of 50 innovative & promising startups, cutting across sectors and demographics, that are transforming the startup ecosystem.
Gh Impact
36 Mn Sessions annually
75% Order growth rate
<3 Sec Avg. website loading time
  KETCH is the parent company of the top 6 most selling brands on Myntra. At peak, these brands push 100k+ orders in a single day.

KartmaX helped KETCH replicate the same success in the D2C space as its Headless, Serverless & AI powered architecture helps brands scale efficiently & exponentially.
People Power
As a leading full-stack D2C enabler, we help brands exponentially grow their exclusive online channel with a Technology driven and Performance oriented approach towards operational ease and enhanced conversions.
Scale Your D2C Business Today!